WEBTOON Entertainment IPO
Tradingprice, listing and company profile
IPO price$21.00Price range: $18.00 – $21.00
Deal size$315M15,000,000 shares
Valuation$2.7BIPO valuation
- IPO filing
- Roadshow
- Pricing
- First trade
- Quiet period
- Lockup
Performance since IPO
Confirmed share price history
No published trading history yet
IPO recap
Confirmed offering terms
WEBTOON Entertainment filed IPO documents on May 31, 2024. Confirmed offering terms are shown below.
FiledMay 31
PricingJun 26
First tradeJun 27
Lockup ends—
The short version
WEBTOON Entertainment has traded publicly since 2024-06-27. This profile covers the final price, share count, proceeds, business model, operating context and key risks.
Key takeaway 1
WEBTOON priced 15 million shares at $21 and began Nasdaq trading on 27 June 2024.
Key takeaway 2
Its portfolio connects mobile storytelling, creators, advertising and adaptation rights.
Key takeaway 3
The IPO also included a $50 million private placement to NAVER at the IPO price.
Company in detail
What happened at the IPO
WEBTOON Entertainment priced its initial public offering at $21.00 per share and began trading on 2024-06-27 on the Nasdaq under WBTN. The final price, base share count and gross size are the confirmed transaction terms; they are separate from later market performance.
The deal included 15,000,000 base shares and an over-allotment option for 2,250,000 additional shares. The offering was primarily a new share issuance, followed by a private placement to NAVER at the IPO price.
Company and products
WEBTOON Entertainment is Global digital entertainment company built around webcomics and storytelling platforms. Its core offering includes WEBTOON, Wattpad, LINE MANGA, eBookJapan and studio and adaptation businesses.
The model links creator content, paid episodes, advertising, licensing and adaptations across multiple formats. The company’s route to scale therefore depends on both product demand and the operating discipline needed to serve that demand.
Capital, ownership and use of proceeds
The registration materials described the capital structure and the distinction between new shares and shares sold by existing holders. Content investment, product development, marketing and general corporate purposes.
The headline gross offering value is not the same as cash retained by the issuer. Underwriting discounts, offering expenses, selling-stockholder proceeds and any concurrent securities must be read separately in the final prospectus.
Financial and operating lens
FY2023 revenue: $1.28B. Annual revenue disclosed in the IPO-era registration materials; includes the platform portfolio rather than one app.
The public-market analysis should connect this operating measure to revenue quality, cash conversion, customer or user retention and the cost of expanding the platform. IPO proceeds can extend the runway, but they do not remove execution risk.
Why this IPO matters
WEBTOON offered a public-market view on creator economics, global mobile reading and the conversion of fandom into licensed entertainment.
The main questions after the first trade are whether the company can deliver on its stated growth plan, preserve service quality and turn the IPO story into durable public-company results.
- Content supply, monetization per user and hit-driven licensing define the public-company test.
Operating metrics
FY2023 revenue
$1.28BAnnual revenue disclosed in the IPO-era registration materials; includes the platform portfolio rather than one app.
Dec 31, 2023Company profile
- Founded
- 2004
- Legal name
- WEBTOON Entertainment Inc.
- Listing
- Nasdaq · WBTN
- Headquarters
- Los Angeles, California, United States
- Business
- Global digital entertainment company built around webcomics and storytelling platforms.
- Products
- WEBTOON, Wattpad, LINE MANGA, eBookJapan and studio and adaptation businesses.
- IPO structure
- The offering was primarily a new share issuance, followed by a private placement to NAVER at the IPO price.
- Use of proceeds
- Content investment, product development, marketing and general corporate purposes.
- First trade
- 2024-06-27
- Employees
- No published figure
Timeline
- Public registration filed
WEBTOON Entertainment moved from private preparation into a public registration process. Filing terms were preliminary and subject to later pricing.
- IPO priced
WEBTOON Entertainment announced a final price of $21.00 per share for the base offering.
- First trading day
The shares began trading on Nasdaq under WBTN.
- Closing confirmed
The issuer confirmed completion of the offering and the final capital-market structure.
FY2023 revenue
$1.28BAnnual revenue disclosed in the IPO-era registration materials; includes the platform portfolio rather than one app.
Base shares offered
15,000,000Base deal size at the final price; the over-allotment option is shown separately.
Final IPO price
$21.00per shareFinal public offering price announced on 2024-06-26; this is the offer price, not a current market quote.
Employees
—No published figure
Net income
-$145MFY2023
Operating cash flow
—No published figure
Revenue
Reported financial periods · USD
$1.3BFY2023
FY2023
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Financial figures by period
| Period | Revenue | As of |
|---|---|---|
| FY2023 | $1,280,000,000.00 | Jun 26, 2024 |
Net income
Reported financial periods · USD
-$145MFY2023
FY2023
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Financial figures by period
| Period | Net income | As of |
|---|---|---|
| FY2023 | -$145,000,000.00 | Jun 26, 2024 |
Valuation & peers
Price-to-sales, revenue growth and gross margin
Comparable metrics unavailableComparable company figures for the same date are not available.
Revenue growth (%)
| Company | P/S | Growth | GM |
|---|---|---|---|
| WEBTOON Entertainment | — | — | — |
| No published peer comparison | |||
Context: Private financing valuations and modeled market values do not establish an IPO valuation. Revenue run-rate is not used here to calculate a price-to-sales ratio.
Private valuation and funding details
Final IPO price
$21.00 per shareFinal public offering price announced on 2024-06-26; this is the offer price, not a current market quote.
Base shares offered
15,000,000Base deal size at the final price; the over-allotment option is shown separately.
Gross base offering
$315.0MGross base offering value calculated from the disclosed base share count and IPO price; it is not net proceeds.
IpoHub score
How we score—Not rated
Balance sheet—
Growth—
Community—
Profitability—
Valuation—
Individual category scores are not available.
Where the money goes
$315MIPO raise
Use of proceeds—
Allocation percentages—
Net proceeds—
See the reported use of IPO proceeds below.
Reported use of proceeds
- use
- Content investment, product development, marketing and general corporate purposes.
- structure
- The offering was primarily a new share issuance, followed by a private placement to NAVER at the IPO price.
Key risks
Editorial analysisCreator economics
Payments, incentives and creator retention affect the supply of compelling content.
Platform concentration
Audience and revenue are concentrated in a few major products and markets.
Advertising and licensing
Brand and adaptation revenue can be volatile and hit-driven.
Governance
NAVER remains strategically important after the listing.
Final deal terms
- Ticker
- WBTN
- Exchange
- Nasdaq
- IPO valuation
- $2.7B
- IPO price
- $21.00
- Price range
- $18.00 – $21.00
- Pricing date
- Jun 26, 2024
- First trading day
- Jun 27, 2024
- Shares offered
- 15,000,000
- Deal size
- $315M
- Underwriters
- Not confirmed
- Greenshoe shares
- 2,250,000
- Lockup
- Not confirmed
- Quiet period expirations
- Not confirmed
WEBTOON Entertainment IPO: where and how to invest
Where can I invest in the WEBTOON Entertainment IPO?
WEBTOON Entertainment shares have a confirmed trading start on Nasdaq under the ticker WBTN. You can buy through a broker that supports that market and makes the shares available to your account. Check the venue, fees and current quote; the market price can differ from the original IPO offer price.
Can I buy WEBTOON Entertainment shares now?
WEBTOON Entertainment's public trading start is confirmed. Whether you can buy the stock in your account depends on your broker's market access and account rules. A stock-market order buys at available market prices; it is not an IPO allocation at the original offering price.
When is the WEBTOON Entertainment IPO?
WEBTOON Entertainment's confirmed first trading day was Jun 27, 2024. The offering was priced on Jun 26, 2024.
What is the WEBTOON Entertainment IPO share price?
WEBTOON Entertainment's confirmed IPO offer price is $21.00 per share. This is the offering price, not a live stock-market quote.
What is WEBTOON Entertainment's stock ticker and exchange?
The ticker recorded in this profile is WBTN. The exchange recorded here is Nasdaq.
Can I buy WEBTOON Entertainment shares before the IPO?
The WEBTOON Entertainment offering tracked here already has a confirmed trading start. Buying on the stock market now is therefore not a pre-IPO investment. Check the current quote and available share class with your broker.
Where can I find the WEBTOON Entertainment IPO prospectus?
Check WEBTOON Entertainment's official investor-relations announcements and publications from the relevant regulator and exchange. A confidential submission or an announcement about it is not a publicly available prospectus. Before subscribing, read the final prospectus for the risks, price, share class and offering terms.
More questions about the WEBTOON Entertainment IPO
What is WEBTOON Entertainment?
It operates digital storytelling platforms including WEBTOON, Wattpad and related services.
What was the IPO price?
The final price was $21 per share.
What role does NAVER play?
NAVER is a major strategic shareholder and received a concurrent private placement.
What should investors track?
Monthly users, paid conversion, creator payments, advertising and adaptation revenue.
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